Are you thinking of ways you can spread brand awareness for your business without having to spend tens of thousands of dollars? Then, custom branded shopping/tote bags are your answer.
These simple, yet useful bags are loved by everyone because they are so versatile, and unlike many other promotional items, people don’t just keep tote bags hidden away somewhere or throw it out. People carry these bags everywhere, adding massive weight to your brand awareness.
Many businesses and marketers have come to realize just how effective custom branded tote bags are for promotional purposes. For this reason, these bags have grown in popularity over the years. Let’s take a closer look at how custom branded shopping/tote bags can benefit your business.
Custom branded tote bags are inexpensive
Promotional tote bags are like walking billboards for your business at less than a fraction of the price, but equally, if not more effective. Compared to traditional methods of advertising, printing on tote bags is much more cost-effective, which can save your business tens of thousands of dollars. Especially when you order them in bulk, you can push your prices even lower.
For small businesses and start-ups that may not have high capital to invest in marketing efforts, placing your bets on promotional tote bags may be the smartest choice that you can make for the growth of your business.
People actually use promotional shopping/tote bags
What makes promotional shopping/tote bags so unique and effective is that people actually use them. Unlike many other promotional items such as pamphlets and brochures, which people hardly take a look at and usually just end up in the trash, tote bags are something that are incorporated into the everyday lives of millions of Australians. Whether for shopping or simply as part of their outfit, so many people carry tote bags on a daily basis.
Custom branded tote bags yield high returns
Custom branded tote bags are so ideal because you get high returns on your investment. Since people actually use these items for various purposes, they are extremely impressionable. In other words, you get maximum exposure from people carrying your bags everywhere. In fact, promotional tote bags deliver as many as 5,800 impressions for every bag, which means that for every bag is seen by an average of 5,800 people. Considering its deep and wide reach, it’s no surprise that investing in custom branded tote bags yield high returns for your business.
Tote bags are recyclable and eco-friendly
Tote bags can be used for a wide variety of purposes, as mentioned before. This means that they can be recycled again and again instead of simply throwing them away. Besides, tote bags are made from canvas, cotton, paper, jute or non-woven polypropylene, which makes them eco-friendly. Especially if you are a green business that stresses on the importance of being eco-friendly, then investing in promotional tote bags is a great idea. This way, not only do you tell the public that you are a brand that cares about the environment, you build a strong rapport with people who feel the same way. This helps widen your customer base.
Custom branded tote bags are among the most popular promotional items
In Australia, a very large percentage of consumers own custom branded tote bags, making these one of the most popular promotional items for businesses. It’s not difficult to understand why – tote bags are actually useful for various purposes. Besides, as mentioned before, they are cost-effective and yield high returns. Many consumers often give away their tote bags to their friends and family too, which only helps in increasing their impressions.
Take a look at the range of Tote Bags available from Shout Marketing here - https://shoutmarketing.com.au/product-category/bags/tote-bags/